Edge Design has a flair for the playfully sophisticated pitch. They create images that are nuanced but cartoonish, displaying a concentrated yet accessible wit. Irony and contradiction animate their ideas, and their advertisements reveal the essences of products through simple, incisive metaphors. Th

Cartoonish, Charming, Clean, Clever, Layered

Never one to downplay his own achievements, Wolfgang Weingart explains why he has shifted his emphasis from design to teaching: "I had to stop in order to let the things that I produced sink in, and wait until the next, real explosion comes, so that designers in the new decade can copy me again." Lab

Chance, Collage, Layered, Playful, Postmodernism, Whimsical

April Greiman has worked for Esprit, XeroxCorp, and Benetton, but her defining design statement came in a revolutionary issue of Design Quarterly that personalized graphic design. After completing studies with Wolfgang Weingart at the Basel School of Design, Greiman moved first to New York and the

Collage, Layered, Playful, Swiss international style, Witty