For any literary teenager in the '60s, reading Kerouac's "On the Road" was a must. But immediately following that came Hermann Hesse's study of the Buddha's early life, "Siddhartha." It comes as no surprise, for Hesse was one of the major literary influences on the Beat generation ("Siddhartha" was
Bill Bernbach was rather down-to-earth and uneccentric for an ad-man who is still considered the "Father of the Creative Revolution." Though his name came third on the masthead of Doyle Dane Bernbach, there was no question that Bill Bernbach was the impetus and direction behind the agency. After ghos
The story of Satyajit Ray is intertwined with the story of a nation and begins with his birth into a political reformist family in Calcutta in 1921. His father was a satirist, his grandfather a writer and publisher; however, Ray's career began in advertising. Ray's growing reputation as an illustrato
The term hermeneutics comes from the name of the Greek messenger of the gods, Hermes. Over the past millenia, hermeneutics has referred to the practice of theological interpretation. But for Gadamer, who re-introduced the term hermeneutics into contemporary discussion, the hermeneutic process is not