MAYA: Most Advanced, Yet Acceptable. Raymond Loewy summarized his design philosophies with this motto. Loewy was a charismatic and flamboyant man whose persona supported the rise of his very successful design empire. The hand of Raymond Loewy can be seen throughout the country in the Greyhound bus lo

Corporate, Decorative, Epic, Industrial, Post-war american design

Despite the fact that their name means 'Design for Design,' MetaDesign is more than just a design firm. They boast a staff of more than 200 creative professionals who call themselves technologists, planners, designers, and more. Erik Spiekermann, who came into the venture with a background in type de

Clean, Clever, Corporate, Geometric, Mathematical, Swiss international style, Typography

No ad-man is more celebrated than David Ogilvy. He even celebrated himself, publishing his advice, both specific and general, in two of the best-known books in the advertising canon: "Confessions of an Advertising Man" and "Ogilvy on Advertising." Not surprisingly, the man who turned $6,000 into a wo

Classical, Clean, Composed, Corporate, Pioneering

The eminence of Saul Bass is visual rather than verbal, much like his ubiquitous imagery. Controversial when they first appeared, Bass' stunningly spare graphics define the potent, hip, and harsh aesthetic of the '50s and '60s. In his 50-year career Bass left a clear imprint on the communications ind

Clean, Corporate, Illustration, Minimal, Witty